Monday, September 30, 2019

Translator As My Dream Job Essay

Ever since I began studying English, I have always wanted to become a translator, translating Chinese into English so that people in other countries can enjoy Chinese poems and stories. Becoming a translator isn’t easy. It takes great patience and perseverance/ (Needless to say heartfelt effort and willing persistence is absolutely needed./ It is a step by step progress that involves confidence, patience and hard work.) Firstly, as a middle school student, I must improve my reading comprehension in both languages so that I can choose the appropriate words when I am translating something. Secondly, in order to become good enough to be a translator, I must learn and use effective learning strategies. I’m still only a middle school student, so I have a long way to go. I hope that I will be able to go to college and become a real translator some day. Ã¥  ¦Ã¤ ¸â‚¬Ã§ ¯â€¡Ã¯ ¼Å¡My dream is to become a successful doctor, helping those sick people and saving their lives. I hope everyone can have an opportunity to receive excellent treatments for their illnesses without having to pay much or just enjoy them free. Of course, I know to achieve my dream , there is a long way to go. I need enough knowledge and experience, so working hard in school will promote me to be a professional doctor. Now everything I do is close to my dream. I feel life is filled with hope and is colorful, and I have enough confidence to realize my dream. Beginning: My dream is to become a __________, +V-ing. ââ€"†My dream is to become a kindergarten teacher, teaching, talking and playing with my dear children. ââ€"†My dream is to become a professional photographer, showing people a different point of view and helping them find a new world in a single photo. Reason: There are several reasons. ââ€"†a kindergarten teacher –I can be myself by opening up my heart, wearing a sincere smile and maintaining a young, optimistic and energetic attitude to life. What’s more, I want to try to ensure that our children experience a memorable childhood by playing musical instruments, painting, singing, swimming and etc. The most important of all, I plan to create a good  circumstance in the kindergarten that every kid can seek out their own hobbies and have an interesting childhood to remember. How: Of course, I know to achieve my dream , there is a long way to go. ââ€"†To reach my dream I will take photography classes in summer and take a photography course in school. The only way to realize my dream is just do it! have enough confidence in yourself Ending: Once I become a doctor, the world is waiting for me to make a difference. With my persistent passion and endeavor, I am sure that I can climb over this mountain, no matter how high or tough it is. My enthusiasm and persistence can motivate me to pursue my dream. Now it’s the time! I always feel fortunate that I got through an unforgettable childhood, for I was never forced to learn what I was reluctant to learn and for I had the opportunity to go to various parks almost every week, going close to nature or making greetings to animals and plants.

Sunday, September 29, 2019

The Great Navigator Columbus

The great navigator Columbus Mr. Christopher Columbus (1451-1506) navigator Spain famous and pioneering major geographical discoveries in human history. He was in his youth believer in the theory of spherical Earth and not leading the famous Marco Polo every respect and appreciation, and the determination to become a navigator. During the period between the year 1492 and in 1502 crossed the Atlantic Ocean four times and discovered the American continent and became a great crew in the history of the world.Columbus Italy and had a passion for navigation and exploration since he was young and looked forward to traveling to China and India. And has repeatedly asked the Portuguese and Spanish kings and the British and French to help him do a cruise to the west until it reaches to the eastern states, but they rejected the plan because the spherical earth theory were not complete and convincing in those days. He spent more than ten years trying to convince people to help him implement his n avigational plan.In 1492 the queen of Spain with the help of satisfied Columbus financially the implementation of the plan. In September 1492 launched Columbus' fleet of three ships and 87 crew from Europe to the west, hoping to reach Asia in the end. A month after the fleet arrived at the dry ground, and Columbus and his men think Columbus and his men, it is the land of Asia, told the audience in Europe that they have arrived in India. Thus Columbus discovered the American continent without being aware of the fact discovered.This trip changed the great process of the evolution of the history of the world, and turned the World Trade Center from the Mediterranean Sea to the west shore of the Atlantic Ocean. In the following centuries, modern industrial civilization has become a new trend of the evolution of the global economy. The United States identified in 1792 on the 12th of October or the first two second-day of October each year, â€Å"Columbus Day†. In this day every yea r organizes most U. S. states many festive activities on the occasion of the anniversary of Columbus' discovery of the Americas.

Saturday, September 28, 2019

History of Islam

Islam is the religion of the Arabic and Iranian world of which Hazrat Muhammad (P.B.U.H) was the prophet. He lived from 570A.D to 632A.D.The word Islam is derived from ‘silm’ which means peace, obedience and submission. It signifies submission to the will of God. Islam is one of the few great and wide-spread religions of the world. The adherents of Islam are called as Muslims.Islam came later than the other great monotheistic religions, like Judaism and Christianity. It drew its inspiration mainly from Judaism and Nestorianism. Muhammad (P.B.U.H) accepted the inspiration of the Old Testament and claimed to be a successor to Moses, and although he did no recognize Jesus as God, he did recognize Him as a prophet sent by God to guide the humanity on the path of spirituality.The sacred book of Islam is called as Quran. This book is written in Arabic and Muslims memorize the whole or part of it. Like Orthodox Judaism Islam is a literal-minded religion lived in everyday life. No Muslim is in any doubt as to exactly how he should carry on in the events of his day.Muhammad’s (P.BU.H) main achievements were the destruction of idolatry, the welding of warring tribes into one community, the progress of a conquest which led after his death to the great and cultured empire which spread throughout the Middle East into North Africa, north India, and ultimately to Spain. That it did not spread all over Europe was due to the Muslim defeat by Charles Martel at Tours in 732.After the death of Hazrat Muhammad (P.B.U.H) the reigns of govt come into the hands of his successors called as ‘Khalifas†. The first four caliphs are declared as the pious caliphs or ‘Khulfa-e-Rashideen’. The first one among them was Abu Bakr Siddique (R.A). He remained khalifa of Muslims from 632A.D to 634A.D. He on his taking the charge of govt in his own hands fought wars of apostasy (the Battle of Yamama 633A.D).These wars were fought against people who declare themselves as prophets and those who refuse to pay ‘Zakat’. The next in line were Umar (Aug 634-Nov 644), Usman (644-656A.D) and Ali(656-661A.D). These four rulers were selected to govern by four different selection processes. They established a system of government which is monarchical and ruled a vast empire according to the rules and regulations set by Hazrat Muhammad (P.B.U.H) and the holy Quran.During the reign of these four caliphs the Islamic state extended its borders extensively. Slowly this system of Government degenerated into a worldly empire which becomes power-hungry and corrupted. Though, physically the Islamic empire was spreading vast but politically there were many fissures in it. That corrupted it a lot.After the death of Umar, Usman succeed the throne but he was accused of favoritism and nepotism. He was murdered and succeeded by Ali. But the Muslims had been divided by then into groups and factions that were at daggers drawn towards each other beca use of political and ideological differences and a civil war(657-659A.D) started between them that was also declared as the ‘first Fitna’ in Islam.The civil war was fought between Ali on one side and Amir Muawiyah on the other. In reality the jealousy and rivalry between the two tribes, banu Hashim (the tribe to which Hazrat Muhammad P.B.U.H and Ali belongs) and banu Ummayah (the tribe of Usman, Abu Safiyan and Muawiyah), had been going on for the long time even before the birth of Hazrat Muhammad (P.B.U.H).‘The battle of Camel’ between Ali and Muawiyah remained indecisive and Ali was murdered by a Hwariji. After his death Muawiyah succeeded the throne (661-680A.D). Thus lay down the foundation of the hereditary Umayyad caliphate.Amir Muawiyah extends further the boundaries of Muslim state with the help of an able Muslim general Uqba bin Nafi. When he nominated his son Yazid (680-683A.D) as his successor he gave birth to the second Fitna (683-685A.D) in Isl amic empire. Imam Hussain, the grandson of Hazrat Muhammad (P.B.U.H) also laid claim on the ruler ship of the Islamic empire. His revolt failed to succeed and the clan of banu Ummayah ruled for another seventy years.During their reign Muslim world extended to North Africa and Central Asia as well as to many other places. There economic position improved greatly. There religion got recognition all over the world as Muslims spread themselves in far and wide of the globe. This new empire was tolerant towards the religious freedom of its non-Muslim subjects though a tax called ‘jizyah’ was imposed on them. With the introduction of non-Arab Muslims into the Islamic empire the tension grew within the state.

Friday, September 27, 2019

IKEA Prices Essay Example | Topics and Well Written Essays - 500 words

IKEA Prices - Essay Example If not, in which country is the product cheaper than it is in the United States. In which country is it more expensive? The prices of IKEA products are not identical and vary in different countries after converting the price in USD. For comparing the prices of IKEA 365 + Gnistra Bread Knife, three different countries have been chosen namely Australia, Canada and United States. Among these three countries, USA has the cheapest price which is 12.99 USD. After converting the price in USD, the price of 365 + Gnistra Bread knife of Canada has become 17.4532 USD and in Australia the figure is 18.2721 USD. So, Australia’s cost for this particular product is expensive compared to other two countries (IKEA Systems, 2011). Question 2 What might be the reason for the prices to differ even after conversion to U.S. dollars? Individual product costs differ from one country to another. The conventional reasons for difference in price level are the exchange rates and prices of labor. Wage dis tribution at mean level has significant negative effect on product prices. The high currency conversion rate of various countries is related with higher prices. The high income generating countries enjoy large productivity advantage (Lipse & Swedenborg, 2007). Trade cost can determine the cost of product.

Thursday, September 26, 2019

Assignment for Operations Management course Example | Topics and Well Written Essays - 500 words

For Operations Management course - Assignment Example With batch manufacturing process, a specific process is designed for the product where it has to go through all stages on by one. Since producing caps undergoes several steps, batch method would be suitable simply because caps must finish production in one stage before the next one. Batch production is suitable when producing similar things. It reduces the time required to change machine or materials in producing things. The suitable production process for the company would be batch production (Schroeder 254). Customers are friends of restaurant simply because they must visit the place in order to have something. Mom’s kitchen restaurant offers a limited menu to customers on a daily basis. In order to retain its customers, Mom’s restaurant has to change its menu slightly. It is the work of the restaurant to ensure that customers have been satisfied. In producing all foods in the right manner and time, job production process is one suitable for the restaurant. Job or single product process is suitable when producing items that have a different style of production. Production of different things run parallel and production of one does not interfere with the production of the other. A team of small people with different skills work towards realizing goals of the company. The reason why job production process suits companies such as the restaurant is because they enable production match the customer’s needs. Customers feel satisfied something that allows him or her return for more services next time. I would ensure that all items of the day are produced parallel in order to ensure they are ready by the time. Customers in a restaurant have different tastes and specifications that may prevent the company from early production. Job production process helps customers give their specifications and in return get their desired services (Schroeder 354). Commonly, Six Sigma theory have

O'Brien and Szeman Critical Insight Essay Example | Topics and Well Written Essays - 2000 words

O'Brien and Szeman Critical Insight - Essay Example O’Brien and Szeman The concepts of O’Brien and Szeman show that there is a direct correlation between cultural expressions and the new possibilities within contemporary art. This begins with the understanding of techniques that are used with art and how this is beginning to transform. The first concept is related to ideas of language. In popular culture, this is beginning to transform, break down and alter into new expressions and ideologies. The approach taken is one which is defined specifically by new expressions that are combining disciplines. The idea of language is one which begins to move into concepts of how language can be expressed in visual arts, multimedia, dance and other concepts. Integrating this into artistic forms and developing a sense of hybridity allows individuals and the languages to move forward with specific concepts and to create a sense of understanding that moves outside of the traditional ideas of language and into something that is understoo d within popular culture. O’Brien and Szeman continue this concept with the ideas of signs, representation and discourse. The ideas of hybridity and ways in which these theories turn into new expressions lead into different areas of exploration. ... Instead of creating a representation that is based on a medium, the medium becomes a tool that is used with the representation or discourse that is being expressed. With this concept, one is able to combine different types of artistic works to move a step further with the representations that are being created. Critical Insight The concepts which are associated with O’Brien and Szeman are one of the leading changes that are occurring within the arts create questions based on how the popular culture and contemporary art turn into hybrid and interdisciplinary approaches. The concepts of hybridity that come from the main tools recognized by the two authors are only one of the components that are a part of creating interdisciplinary approaches to art. This is further transformed with ideas and representations which are based on exploration. The idea of exploration with the mediums and the arts as well as popular culture, is one of the defining points of art work. Without this, art ists wouldn’t be able to create and express what is needed. The tools discussed then become a way to experiment and interchange the ideas of discourse, signs or language used with the techniques that are related to O’Brien and Szeman. The main concept which is associated with the theories is one which is based on ideas of expression and creation. The most important challenge that is created is one that is based on how art can move forward in both terms of experimentation and in popular culture. Using techniques, such as certain mediums, as well as combining this with different concepts of practices, is one that is now becoming secondary. The question which is being

Wednesday, September 25, 2019

Alone as We Grieve Essay Example | Topics and Well Written Essays - 1250 words

Alone as We Grieve - Essay Example In any case, one thing is sure; body, mind, and spirit are the essential constituents of a living person. We know that our body gets destroyed after the death. However, we do not know what happens to the soul after death. There are plenty of people who believe that soul cannot be died even after the death of a person, as it is a form of energy, which drives our body. They substantiate their arguments with the help of scientific principles. Science accepts the existence of an energy, which drives our body. But, scientific principles say that energy can neither be created, nor be destroyed. If that is true science should explain what happens to the soul (energy) after death. In short, nobody can deny the existence of life after death. Didion’s experiences and feelings after the death of her husband can be analyzed under the above context. Didion wants to be alone—especially on the night of her husband’s death—but at other times she seems surrounded by people . In the following essay, I will examine the relationship between grief as we imagine it, and grief as it really is, in Joan Didion’s After Life†. â€Å"I remember a sense of shock. I wanted to say not yet but my mouth had gone dry. I could deal with â€Å"autopsy† but the notion of â€Å"obituary† had not occurred to me† (p11). These words clearly suggest the deep attachment Didion had with her husband. It should be noted that the autopsy is normally conducted on dead bodies, which are unknown to the doctor. At the same time, the word obituary we normally use when some of beloved ones passes away. In both the cases, one may feel grief, but the grief felt in the second case is deeper than the grief felt in the first case. â€Å"Grief is different. Grief has no distance. Grief comes in waves, paroxysms, sudden apprehensions that weaken the knees, blind the eyes, and obliterate the dailiness† (p10). It is difficult to define grief in simple ter ms. Pain, helplessness and physical humiliation are some of the characteristics of grief. While pain affects both body and mind, grief affects only the mind or soul. Grief comes as waves and sudden apprehensions whereas pain affects a person continuously. All humans in this world should have experienced some kind of pain during their lifetime. Therefore, anybody can define pain in their own ways. However, it is difficult for a person who never experiences actual grief to define grief exactly. In other words, what we think about grief is actually different from what we feel because of grief. For example, it is easy for a person to give soothing words to the person who experiences grief. He may even criticize the griever for not controlling his/her grief. This is because of the differences about the perceptions of grief and the feeling of grief. Grief, when it comes, is nothing we expect it to be. It is not what I felt when my parents died. what I felt in each instance was sadness, lo neliness, regret, for time gone by, for things unsaid, for my inability to share or even in any real way to acknowledge, at the end, the pain and helplessness and physical humiliation they each endured (p.10). Death of beloved ones always generates grief in the minds of a person. However, it is not necessary that the grief generated by the death of parents is same as the grief generated by the death of husband or children. Even though a person may have only one mother and father, that mother and father may have more than one child. So, grief generated

Tuesday, September 24, 2019

Poverty in America Essay Example | Topics and Well Written Essays - 500 words

Poverty in America - Essay Example 15). In this regard, the current case analysis aims present an evaluation of the current situation through a stakeholder analysis using ethical theories. From case facts, it was revealed that poverty affects different segments of society: children, minority groups (particularly African Americans and Hispanics), women, widows, the homeless, and other groups who could have lost their jobs, became ill, or met some unfortunate and fortuitous events. Thus, the factors that were deemed contributory to poverty include: job loss, misfortune, illness, lack of income despite working full-time, insufficient government support, ineffective welfare programs, break-up of marriage, the need to support children alone, and even laziness or indolence. Children were identified as being significantly affected by poverty. Case facts revealed that the cause of poverty in children include poor nutrition, reported exposure to environmental toxins, as well as the presence of stress hormones that negatively impact of children’s growth. Accordingly, â€Å"children are the poorest age group in the nation. In 2012, children were 60 percent more likely to be poor than adults ages 18-64, and nearly two-and-a-half times more likely to be poor than seniors† (Childrens Defense Fund, 2014, p. 22). Thus, children who remain in poverty have been noted to sustain negative impacts including inability to finish education, avail of health benefits, and be preponderant to exposure to criminal activities. Concurrently, another stakeholder to poverty are women, especially those who got divorced, were left by their spouses, got widowed, or who need to support their children on their own. As such, women were noted to apply for more welfare and financial support. Likewise, other factors which were noted to be contributory to poverty of women is the unequal and discriminatory labor rates, when

Monday, September 23, 2019

Colonial Corporations Term Paper Example | Topics and Well Written Essays - 2250 words

Colonial Corporations - Term Paper Example Their main intension was to strengthen their own economy at the expense of their colonies. Here in this case study the American Revolution is mentioned in a detailed way. Many American countries were under the rule of British. Their sufferings and problems which were aroused for the British rule are highlighted in this case. Colonialism is defined as the establishment of political power by a country in another territory. The powerful country maintains their authority over the occupied country and expands their territory over there. It explodes the acquired colonies. Colonialism develops unequal relationship between the colony and the colony power. The British colonial period started from 16th century and continued till 20th century. During this period many European powers acquired many colonies in Africa, Asia and America. By following colonialism the British Empire became the most extensive empire of the world. The country became the strongest global power. By 1921 this empire ruled around 570 million people. Their colonialism started by the territorial expansion through maritime policies. The British established commercial links with different colonies and ended in acquiring those colonies. They build up a Chartered company for the purpose of trade, colonisation and exploration. It was an association which was composed of shareholders or investors. This company permitted the British merchants to undertake different ventures. Gradually the companies started earning profit from the exploited colonies. Some of the British companies developed extensive administration on the colonies for their business ventures. England expanded its colonies in America by war. It gained control of New Amsterdam by negotiation. At the time of the Seven Years War the greater part of North America was controlled by British. Exploitation of the American colonies resulted in The American Revolution where thirteen colonies rejected the authority of British rule. The

Sunday, September 22, 2019

Cadbury Dairy Milk Essay Example for Free

Cadbury Dairy Milk Essay Fair Trade is a trading partnership, based on dialogue, transparency and respect, that seeks greater equity in international trade. It contributes to sustainable development by offering better trading conditions to, and securing their rights of, disadvantaged producers and workers especially in the South (FINE, 2001). Fair Trade certified producer organizations must comply with a number of requirements, related to social, economic and environmental developments. In addition, labour conditions in these organizations must follow certain standards. The essential characteristic of Fair Trade cocoa is that producer organizations receive a higher price for their cocoa beans. The Fair Trade price represents the necessary condition for the producer organizations to have the financial ability to fulfil the above requirements, and to cover the certification fees. It is calculated on the basis of world market prices, plus fair trade premiums. The Fair Trade premium for standard quality cocoa is US$ 150 per tonne. The minimum price for Fair Trade standard quality cocoa, including the premium, is US$ 1,750 per tonne. Other benefits for certified producer organizations are better capacity building and market access. Presently, cocoa sold with the Fair Trade label still captures a very low share of the cocoa market (0. 5%). Organic cocoa and chocolate The organic cocoa market represents a very small share of the total cocoa market, estimated at less than 0. 5% of total production. ICCO estimates production of certified organic cocoa at 15,500 tonnes, sourced from the following countries: Madagascar, Tanzania, Uganda, Belize, Bolivia, Brazil, Costa Rica, Dominican Republic, El Salvador, Mexico, Nicaragua, Panama, Peru, Venezuela, Fiji, India, Sri Lanka and Vanuatu. However, the demand for organic cocoa products is growing at a very strong pace, as consumers are increasingly concerned about the safety of their food supply along with other environmental issues. According to Euromonitor International, global organic chocolate sales were estimated to have increased from a value of US$ 171 million in 2002 to US$ 304 million in 2005. Certified organic cocoa producers must comply with all requirements associated with the legislation of importing countries on production of organic products. The benefit for cocoa farmers is that organic cocoa commands a higher price than conventional cocoa, usually ranging from US$ 100 to US$ 300 per tonne. However, originating countries with smaller volumes can fetch much higher premiums. This premium should cover both the cost of fulfilling organic cocoa production requirements and certification fees paid to certification bodies. | | | | The Indian Chocolate Industry has come a long way since long years. Ever since 1947 the Cadbury is in India, Cadbury chocolates have ruled the hearts of Indians with their fabulous taste. Indian Chocolate Industry’s Cadbury Company today employs nearly 2000 people across India. The company is one of the oldest and strongest players in the Indian confectionary industry with an estimated 68% value share and 62% volume share of the total chocolate market. It has exhibited continuously strong revenue growth of 34% and net profit growth of 24% throughout the 1990’s. The brand of Cadbury is known for its exceptional capabilities in product innovation, distribution and marketing. With brands like Dairy Milk, Gems, 5 Star, Bournvita, Perk, Celebrations, Bytes, Chocki, Delite and Temptations, there is a Cadbury offering to suit all occasions and moods. Today, the company reaches millions of loyal customers through a distribution network of 5. 5 lakhs outlets across the country and this number is increasing everyday. In 1946 the cadbury? s manufacturing operations started in mumbai, which was subsequently transferred to thane. In 1964, induri farm at talegaon, near pune was set up with a view to promote modern methods as well as improve milk yield. In 1981-82, a new chocolate manufacturing unit was set up in the same location in talegaon. The company, way back in 1964, pioneered cocoa farming in india to reduce dependence on imported cocoa beans. The parent company provided cocoa seeds and clonal materials free of cost for the first 8 years of operations. Cocoa farming is done in karnataka, kerala and tamil nadu. In 1977, the company also took steps to promote higher production of milk by setting up a subsidiary induri farms ltd. , near pune. In 1989, the company set up a new plant at malanpur, mp, to derive benefits available to the backward area. In 1995, cadbury expanded malanpur plant in a major way. The malanpur plant has modernized facilities for gems, eclairs, and perk etc. Cadbury operates as the third party operations at phalton, warana and nashik in maharashtra. These factories churn out close to 8,000 tonnes of chocolate annually. In response to rising demand in the chocolate industry and reduce dependency on imports, indian cocoa producers have planned to increase domestic cocoa production by 60% in the next four years. The indian market is thought to be worth some 15bn rupee (? 0. 25bn) and has been hailed as offering great potential for western chocolate manufacturers as the market is still in its early stages. Chocolate consumption is gaining popularity in india due to increasing prosperity coupled with a shift in food habits, pushing up the countrys cocoa imports. Firms across the country have announced plans to step-up domestic production from 10,000 tonnes to 16,000 tonnes, according to reuters. To secure good quality raw material in the long term, private players like cadbury india are encouraging cocoa cultivation, the news agency said. Cocoa requirement is growing around 15% annually and will reach about 30,000 tonnes in the next 5 years. brief introduction indian chocolate industry as today is dominated by two companies, both multinationals. The market leader is cadbury with a lions share of 70%. The companys brands like five star, gems, eclairs, perk, dairy milk are leaders in their segments. Untill early 90s, cadbury had a market share of over 80 %, but its party was spoiled when nestle appeared on the scene. The other one has introduced its international brands in the country (kit kat, lions), and now commands approximately 15% market share. The two companies operating in the segment are gujarat co-operative milk marketing federation (gcmmf) and central arecanut and cocoa manufactures and processors co-operation (campco). Competition in the segment will soonly get keener as overseas chocolate giants hersheys and mars consolidate to grab a bite of the indian chocolate pie. The uk based confectionery giant, cadbury is a dominant player in the indian chocolate market and the company expects the energy glucose variant of its popular perk brand to be singularly responsible for adding five per cent annually to the size of the company? s market share. market capitalization The indian candy market is currently valued at around $664 million, with about 70% share ($ 461 million) in sugar confectionery and the remaining 30% ($ 203 million) in chocolate confectionery. Indian chocolate industry is estimated at us$ 400 million and growing at 18% per annum. Cadbury has over 70 % share in this market, and recorded a turnover of over us$ 37m in 2008. size of the industry The size of the market for chocolates in india was estimated at 30,000 tonnes in 2008. Bars of moulded chocolates like amul, milk chocolate, dairy milk, truffle, nestle premium, and nestle milky bar comprise the largest segment, accounting for 37% of the total market in terms of volume. The chocolate market in india has a production volume of 30,800 tonnes. The chocolate segment is characterized by high volumes, huge expenses on advertising, low margins, and price sensitivity. the count segment is the next biggest segment, accounting for 30% of the total chocolate market. The count segment has been growing at a faster pace during the last three years driven by growth in perk and kitkat volumes. Wafer chocolates such as kit kat and perk also belong to this segment. Panned chocolates accounts for 10% of the total market. The chocolate market today is primarily dominated by cadbury and nestle, together accounting for 90% of the market. major players †¢cadbury? s india limited †¢nestle india †¢gujarat co-operative milk marketing federation †¢cocoa manufactures and processors co-operative (campco) †¢bars count lines wafer panned premium †¢cadbury? s dairy milk variants †¢5-star, milk †¢amul milk chocolate †¢treat perk gems, †¢tiffins temptation celebrations †¢nestle milky bar bar one. latest developments †¢chocolate-lovers may soon find their chocolate dearer if the problems plaguing the industry continue. Raw material costs have risen by more than 20 % in the last few years. Although retail prices have not increased, a rise in input costs will force the manufacturers to consider a price hike. the bigger players in the country such as cadbury, which leads the rs 2,500 crore chocolate markets in india with a share of 72%, will find it easier to absorb the surge in input costs as it has products at various price points in the market, said industry experts. Cadbury may also opt for a price hike, albeit marginal, if the current trend continues. Indian chocolate industry? s margin range between 10 and 20%, depending on the price point at which the product is placed. The input costs in india are under check owing to the 24% decline in the prices of sugar. †¢the world? s leading manufacturer of high quality cocoa and chocolate products barry callebaut, has announced the opening of its first, state-of the art, chocolate academy in mumbai, india in july 2007. †¢according to the analysis of the international market intelligence provider euromonitor, the relatively small indian chocolate market with volumes of about 55,000 metric tonnes of chocolate and compound per year is expected to grow on average per year by around 17. 8% between 2008 and 2012. Ferrero the italian confectionery giant of $8 billion has planned up for a new production facility in maharashtra with an investment of over $125 million to whip up some of its popular brands that include rocher and kinder. INDIAN CHOCOLATE INDUSTRY AT A GLANCE IN 2011 -2012 | Chocolate market in India is estimated to be around 1500 crores according to A C Nielson report, growing at 18-20% per annum. Cadbury is the market leader with 72% market share of India. The per capita consumption of chocolate in India is 300 gram compared with 1. 9 kilograms in developed markets such as the United Kingdom. Over 70 per cent of the consumption takes place in the urban markets of India. Margins in the chocolate industry range between 10 and 20 per cent, depending on the price point at which the product is placed. Chocolate sales have risen by 15% in recent years to reach 36000 tonnes according to one estimate. Another estimate puts the figure at 25000 tonnes. | | The chocolate wafer market in India is around 35 % of the total chocolate market and has been growing at around 13% annually. As per a study, the Indian candy market is currently valued at around USD 664 million, with about 70%, or USD 461 million, in sugar confectionery and the remaining 30%, or USD 203 million, in chocolate confectionery. The global chocolate market is worth $75 billion annually. | | Chocolate Market in India Facts Figures 1. Chocolate market is estimated to be around 1500 crores (ACNielson) growing at 18-20% per annum 2. Cadbury is the market leader with 72% market share 3. The per capita consumption of chocolate in India is 300 gram compared with 1. 9 kilograms in developed markets such as the United Kingdom 4. Over 70 per cent of the consumption takes place in the urban markets 5. Margins in the chocolate industry range between 10 and 20 per cent, depending on the price point at which the product is placed 6. Chocolate sales have risen by 15% in 2007 to reach 36000 tonnes according to one estimate. Another estimate puts the figure at 25000 tonnes 7. The chocolate wafer market (Ulta Perk etc) is around 35 % of the total chocolate market and has been growing at around 13% annually 8. As per Euromonitor study, Indian candy market is currently valued at around USD 664 million, with about 70%, or USD 461 million, in sugar confectionery and the remaining 30%, or USD 203 million, in chocolate confectionery 9. Entire Celebrations range marketshare is 6. 5% 10. The global chocolate market is worth $75 billion annually Companies 1. The chocolate market in India has only three big players, Cadbury, Nestle and Amul 2. New brands such as Sweet World, Candico and Chocolatiers are present in several malls 3. The largest target segment for Cadbury is youth 4. Delhi-based Chocolatiers, started with a small shop in south Delhi’s Chittaranjan Park and has now ventured into malls and multiplexes in NCR, Mumbai and Bangalore, with focus on high-end or designer chocolates, a niche market of their own 5. Candico India is aiming for 400 locations across malls and multiplexes in the country by 2010. Companies Brands 1. Cadbury Cadbury, 5 Star, Bytes (chocolate snack), Celebration, Dairy Milk, Gems, Perk 2. Nestle Bar One, Kit Kat, Milkybar, Munch, Nestle 3. Amul Amul (Chocozoo, Chocomines) 4. Dairy Milk is the market leader 5. 5 Star (heritage brand which came to India in 1969) has a marketshare of over 14% Consumer Trends 1. Mithai- the traditional Indian sweats is getting substituted by chocolates among upwardly mobile Indians. Instead of buying sweats on Raksha Bandhan, sisters prefer offering chocolates to their brothers. This is the reason for sudden spurt in advertisement between July Sep by most of the companies 2. The range and variety of chocolates available in malls seems to be growing day by day, which leads to lot of impulse sales for chocolate companies 3. Chocolates which use to be unaffordable, is now considered mid-priced. Convenience over Mithai in terms of packaging and shelf life in making both middle class and rich Indians opt for chocolates 4. Designer chocolates have become status symbols. They are linked to one’s aspiration and lifestyle and malls are perfect points of sale as people usually are happy and gay at these destinations 5. Cadbury initial communication for Celebrations was concentrated on occasions like Diwali and Rakshabandhan. Over the last seven to eight years, the brand emerged as a good gift proposition for occasions and enabled people to come closer. Research done by Cadbury suggested that they should extend the plank of occasion-based gifting to social gifting i. e. all-year-round gifting options 6. Consumers can choose from wide range of chocolates, which initially was limited to Milk chocolates like DairyMilk and MilkyBar. In past few years we have seen so many SKUs with almonds, raisins and all sort of nuts. And how can we forget latest 5 star crunchy and Ulta Perk, which has opened new windows for consumers 7. In past, consumers had negligible inclination for dark chocolates. But now we have seen a change in the Indian palate, which is increasing the base of this sub-segment Advertisement Trends (AdEx division of TAM Media Research) 1. Chocolate advertising rose by 30 per cent during January-November 2007 compared to January-November 2006 2. Maximum chocolate advertising was during Raksha Bandhan across 2005 and 2006 and January-November 2007 3. As expected chocolate advertising skewed towards kids channels and regional GEC took the second position 4. Cadbury India Ltd rules chocolate advertising on television 5. 17 per cent more advertising during third quarter 2007 (Raksha Bandhan festival) compared to first quarter 2007 6. Regional GEC took the second place with a 21 per cent share ad volumes of chocolates, followed by Hindi movie with 13 per cent share during January-November 2007 7. Among regional GEC, maximum advertising of chocolates was on Malayalam and Bengali channels 8. Cadbury India Ltd was way ahead of its peers with 66 per cent share followed by Nestle India Ltd and Parle Products Pvt Ltd during January-November 2007 9. During January-November 2007 the number of new chocolate brands advertised decreased to seven from 12 during 2006 10. Nestle Munch Pop Chocolate led the chart of new chocolate brands advertised on television during January-November 2007 Some BTL Activities 1. Cadbury India has tied up with leading coffee chain Cafe Coffee Day for direct sampling of the product in top cities External Environment 1. The prices of cocoa and milk, the chief ingredients used in chocolates, have gone up by 50 per cent, while the price of sugar, another important raw material, has come down. The overall input costs have gone up by 20 per cent. If the prices of these commodities keep increasing, companies will be forced to increase the prices. India imports most of its cocoa requirements. The prices of cocoa have risen globally due to unavailability of the commodity 2. US-based chocolate-maker Hersheys is mulling a foray into the Indian chocolate market through its joint venture with Godrej Cadbury Dairy Milk Silk Cadbury Dairy Milk has captured the heart of Indian consumers for over six decades; but there was room for a more premium entrant in the category. And enter CDM Silk. Most CDM lovers thought that nothing could taste better, but CDM Silk came as a welcome surprise! It is creamier, smoother, and tastier. Its dome shaped cubes pack more chocolate and hence provide a superior eat experience. Launched in January 2010, with a tantalizing taste that tempts the taste buds, CDM Silk delivered an exquisite chocolate eating experience in the Indian market. Our Advertising: The advertising highlights the joy of savoring CDM Silk and builds on its creamy and smooth experience that instantly melts in your mouth. This brand promise was beautifully captured by the tagline `Have You Felt Silk Lately? ’ The campaign comprised of three commercials which showcased different protagonists indulging and savoringCadbury Dairy Milk Silk chocolate, with innocence and unabashed joy, unmindful of their surroundings.

Saturday, September 21, 2019

Globalisation during the twentieth century

Globalisation during the twentieth century International Relations Explain the significance of the advance of media and communications to the process of globalisation during the twentieth century. The twentieth century saw the speed of technological achievement soaring as the human race innovated and developed quicker than ever before. After the western discovery of the New World in the early modern period there was a great influx of Europeans across the Atlantic seeking out new opportunities and long distance communication became more and more important to remain in contact globally. Technological advances of the twentieth century not only aided this difficult problem, but created a globalised world where vast distances became no feat in ensuring the smooth functioning of life, business and politics. For example, in 1865, when US President Abraham Lincoln was assassinated it took the news twelve days to travel to the United Kingdom. This delivery required the use of boats to carry the message across the Atlantic and then telegraph to deliver it from Cork in Ireland, to London. One hundred and thirty six years later, on 11th September 2001, there was a terrorist attack on the World Trade Centre in New York. The attack comprised of two planes hitting the two towers with roughly twenty minutes between them. By the time the second plane hit the second tower there was an audience of around two billion who watched the second attack in real time. The technological advances of the twentieth century and the emergence of global media is what made this vast improvement and the development of a global village possible. Innovators of the nineteenth century had already developed a primitive wired telegraph system which was used as the primary means of communication during this century (obviously other than of course the global standard for millennia word of mouth). The downside of the telegraph was that whilst it was quicker than anything before, it was still a slow means of communication. The system still required telephone cables and although it was one of the first good examples of clear and more rapid international communication, it lacked the instantaneousness of modern ‘globalised communication. Another drawback was that it was not until undersea cables were laid in the middle of the twentieth century that telegraphs could be sent across the Atlantic; and by this time other more reliable forms of transatlantic communication had been developed. It was not until inventors in the twentieth century, such as Marconi, began dabbling with radio signals that the radio telegraph was created. Utilising these newly discovered radio waves in December 1901 Marconi telegraphed the letter ‘S across the Atlantic from St. Johns in Newfoundland, to Poldhu in Cornwall, a distance of eighteen hundred miles, using kite-born aerials at around one thousand feet. From this point radiotelegraphy took off and became one of the most revolutionary changes in communication in centuries, adopted especially favourably by the armed forces who began using it to communicate between ships which had until then been primarily using homing pigeons and visual signalling. There is difficulty in pinpointing the exact time when radio was first used to communicate human voice as claims are varied. However the first transatlantic human broadcast took place in 1915 with the signal moving first from New York to San Francisco, then to Naval Radio Station NAA at A rlington Virginia and finally from there across the Atlantic Ocean to the Eiffel Tower in Paris, France. By November 1920, the U.S. was operating a daily broadcast of scheduled radio programs, with the first being the 1920 U.S. Presidential election results. The importance of this history of radio is to first demonstrate the speed at which radio was developed, but more importantly to illustrate that by the 1920s human voices could be transmitted across oceans to communicate with what less than two hundred years ago would be near isolated countries. Not only this but the broadcast of the 1920 election results was arguably the first example of radio being used as a form of media, to publicize political news to the wider world. Throughout the next eighty years radio improved dramatically, including the introduction of FM (standing for frequency modulation the technology used) which controlled static to give a high-fidelity sound. In 1954 Sony produced the worlds first transistor radio, bringing to the world a revolutionary new step where radios became cheaper and by the latter half of the century the majority of the population of western nations owned one. Radio was not the only method for the broadcast of human voice, indeed the more direct, one-to-one method of communicating over long distances was the telephone. According to ATT, one of the leading telecommunications companies in the United States, by 1904, right at the beginning of the twentieth century, there were already over three million connected phones in the United States. The design and technological improvements increased throughout the twentieth century allowing people across the globe to talk directly in real time (this also laid the groundwork for later developments in computer networking). The improvements aided globalisation to an incredible degree by allowing business and social interaction to take place not in the form of a letter sent and taking days or even weeks to arrive, but instantaneously. The merging of this technology with the concept of two-way radios created after the invention of the radio led to the development of the mobile phone. The military were pri mary users of the concept throughout the early twentieth century but it was not until the 1950s that mobile phones became practical, and not until the last decade of the century that the pocket mobile phone became commonplace. Communication over long distance, and indeed globally, was then possible from anywhere on the earth (or at least where signal was found, which by the end of the century covered most places in almost all countries across the world. One of the next important innovations of the twentieth century was the invention of the television. By the mid 1920s inventors on both sides of the Atlantic were working on capturing, transmitting and receiving live images, with pioneers such as Scottish inventor John Logie Baird (famous for his original mechanical television set) and Americans Philo Farnsworth and Vladimir Zworykin (who were focussed on all electric units using cathode ray tubes). Regularly scheduled television broadcasts began in the late 1920s in the United States and throughout many other western nations by the 1930s, but it was not really until the 1950s that televisions entered the average home. By this time mechanical televisions had been made obsolete in favour of the higher definition image produced by the newer purely electronic devices. Programming focussed around films and live dramas which dominated household entertainment across the world by the 1960s; first in monochrome, and eventually, during the fif ties and sixties, in full colour. Despite the arguably slow start for television in the latter half of the twentieth century television became the single most important form of entertainment and media in the majority of the developed world. The majority of news throughout Europe and North America especially was delivered via the television and towards the end of the century broadcasts were running twenty four hours a day, seven days a week. In 1963 the assassination of President John F. Kennedy and Lyndon Johnsons succession gained four days of coverage, whereas the U.S. moon landing in 1969 was reputedly viewed by 94% of American television homes. It is almost impossible to debate that by the end of the twentieth century television was the dominant form of media in the western world, with a reported ninety nine percent of households owning at least one television and with an average of nearly seven hours exposure a day, much of it based on global issues, events and information. This exposure has created a population which is more informed about the world around them than ever before, and due to the simplicity and lack of necessary engagement or effort it appeals to almost everyone. Television has also seen the growth of film and scripted television shows. Hollywood dominates the global film and television market with its programming shown throughout the entire world, and although there are many national groups vying for a share in the highly profitable industry, there is no comparison to their American counterpart. As stated by Sinclair, Jacka and Cunningham Hollywood has established itself as the ‘international best practice, and as stated by Mooney and Evans ‘Wherever you go in the world people know of Mickey Mouse, Star Wars and Rambo.. The films produced by Hollywood are globally known, and despite a delay between release dates in the U.S. and the rest of the world they are available no matter where you are on the earth. This demonstrates vast improvement even from the beginning of the century where by no means every country even had the technology to play films and television created in the United States. Another noticeable effect of television and film on globalisation is the merging of cultures. Whereas in centuries previous there was little or no real exposure to foreign cultures other than actually visiting them the television in the twentieth century has brought thousands of different cultures into the living rooms of billions in the world. Language, clothing, design and rituals have been adopted and adapted in many societies leading to hybrid creations and entirely new cultures coming into existence. New cultures share elements from existing ones, taking specific traits and altering them to fit their own lifestyle or geography another key illustration of the globalised world. Aided by the growth in technology throughout the century the mass media has grown to become one of the single most important forces of globalisation. News groups and organisations such as Reuters and the BBC have thousands of people stationed throughout the world keeping their finger on the pulse and ensuring that the rest of the world is up to date to the minute with the events throughout the globe. Not only making it easier to hear about global events, the mass media has ensured that ever minor world events receive some coverage and consequently the world feels much more united. No longer is the news purely built around the happenings in North America and Europe (although to a degree this news does gain the majority of coverage), every crisis or affair throughout the third world is reported to the rest of the humanity. Perhaps the single most important and revolutionary development of the century was the creation of the computer and the worldwide network known as the Internet. The computer had been in development since the 1940s with individuals and teams across the world developing faster computers with more processing power. Yet it wasnt until the 1980s where personal computers for use in the home became practical, and not for nearly another decade before they were economical. However by the 1990s computers were owned in millions of homes across the world, increasing more and more throughout the last decade of the century. The attribute of computers that really aided the globalisation process however was networking and the internet. By connecting the computers of the world together using the existing telephone network (and later fibre optics) there was an immediate and permanent connection between all computers on the planet. Information could be transferred instantly across the entire span of th e world in milliseconds. As well as this, with developments in wireless technology internet access could be achieved almost anywhere mobile signal was found. In its original design, the precursor to the Internet, ARPANET, was designed as a system for the military and universities to share information, but it quickly grew in usage and spread to the wider civilian community. The effect of the internet on media was revolutionary. Photos, videos and stories could be uploaded to news sites instantaneously from anywhere in the world. More fundamentally however was that the internet created journalists out of anyone willing to contribute. Due to the freedom and lack control over what could or could not be shared over the internet (a fundamental value of the internet community, which has to an extent been taken advantage of with the ability to pirate information) anyone wanting to publish a story or report on an event was fully capable of doing so and have the chance to have the entire world read it. Consequently news reporting became a more mass project than ever before with even the potential for less influence from biased sources. By the end o f the century millions of people were actively reporting news on the internet and millions more turned to the independent news sources instead of the mainstream media. The Internet has also continued the trends set by television and film, allowing people across the world to get hold of and view television shows and films that they would never have had the chance to obtain beforehand. Similarly, literature, essays and reports are found in the billions online where they can be accessed from anywhere. In this way it can be said that the internet truly revolutionised information, allowing it to be accessed anywhere by anyone, and although this may not be true in all countries (some governments choose to limit and censor the content of the internet in their own territory) there is a level of freedom and globalisation that has never been seen before. The key importance of the advance of communications technology and media throughout the twentieth century has been its significance in creating a global village and its major role in the process of globalisation. As outlined, the growth of technology in communication has meant that society has advanced from its sluggish pace at the beginning of the twentieth century, to the instantaneous speed of the 1990s. As well as this the content of communications has improved allowing massive amounts of data to be sent in an instant as opposed to a short letter. Media coverage of the entire globe in real time makes keeping the world updated entirely simple and the number of people reporting has meant that the ‘official news sources are not always the first to report a story. Most importantly however these advances have created an infinitely smaller world where oceans and vast distances between countries do not eliminate the need or desire to know about them or communicate with them, to th e point where nations are closer than ever at a civilian level, not just politically. Bibliography Books Giddens, A., ‘Sociology, 6th ed. (Polity: Cambridge, 2009) Mooney, A., Evans, B., ‘Globalization, The Key Concepts (Routledge: London, 2007) Sinclair, J., Jacka, E., Cunningham, S., ‘New Patterns in Global Television: Peripheral Vision (Oxford University Press: Oxford, 1996) Winston, B., ‘Media, Technology and Society A History: From the Telegraph to the Internet (Routledge: London, 1998) Websites About.com, ‘The Invention of the Radio, http://inventors.about.com/od/rstartinventions/a/radio.htm accessed January 19th 2010 ATT, ‘ATT: A Brief History: Origins, http://www.corp.att.com/history/history1.html, accessed January 19th 2010 GSM World, ‘GSM Coverage Map, http://www.gsmworld.com/roaming/gsminfo/index.shtml accessed January 19th 2010 ThinkQuest, ‘Television: The History, http://library.thinkquest.org/18764/television/history.html, accessed 19th January 2010 ‘Television Health, http://www.csun.edu/science/health/docs/tvhealth.html, accessed 20th January 2010 Giddens, A., ‘Sociology, 6th ed. (Polity: Cambridge, 2009) Ch. 17 ‘The Media pg.723 Ibid. Winston, B., ‘Media, Technology and Society A History: From the Telegraph to the Internet (Routledge: London, 1998) pg. 272 ‘The Invention of the Radio, About.com, http://inventors.about.com/od/rstartinventions/a/radio.htm accessed 19th January 2010 Ibid. Ibid. ‘The Invention of the Radio, About.com, http://inventors.about.com/od/rstartinventions/a/radio.htm accessed 19th January 2010 ‘ATT: A Brief History: Origins, http://www.corp.att.com/history/history1.html, accessed 19th January 2010 ‘GSM Coverage Map, http://www.gsmworld.com/roaming/gsminfo/index.shtml accessed 19th January 2010 ‘Television: The History, http://library.thinkquest.org/18764/television/history.html, accessed 19th January 2010 ‘Television Health, http://www.csun.edu/science/health/docs/tvhealth.html, accessed 20th January 2010 Sinclair, J., Jacka, E., Cunningham, S., ‘New Patterns in Global Television: Peripheral Vision (Oxford University Press: Oxford, 1996) pg. 13 Mooney, A., Evans, B., ‘Globalization, The Key Concepts (Routledge: London, 2007) pg. 111

Friday, September 20, 2019

Relationships In The Novel The Road

Relationships In The Novel The Road The Road by Cormac McCarthy is a fantasy which revolves around two characters, a father and a son. I am doing a character sketch on the man and the boy because I find them to have the most fascinating personalities. The book narrates a father and son journeying through what happens to be North America, to the warmer South America. They have no money, few clothes, and barely any food. They stop at every village and town too scavenge and search for food. This is represented when the man and the boy find an underground bunker in a village full of useful essentials. The author lays emphasis on the theme of survival, and the significance it has on the man and the boy. The father appears to be very smart with a good eye for danger. He is quite skillful with weapons this is portrayed when he fond an underground bunker, he had found bullets but for the wrong gun so he whittled fake bullets from a treebranch with his knife. He also understands how to use his surrounding accurately, this is shown when in the end of the novel the man has an encounter with some villagers and has to think fast. On the other hand, the boy seems somewhat illiterate about the outside world, he knows nothing about firearms and all he knows is what his father has taught him during the years. The boy is also very scared in the novel, when it comes to looking in the towns or cities for food. The novel shows the progression of father and sons relationship, you see it growing bigger and stronger. Knowing that the boy does not have a mother anymore the father tries as much as he can to compensate for that. For example the boy and the man find a locked door in the ground while out s earching in a village. The man is tired and was resting between each shovelful while trying to uncover the bunker. However a few weeks before they had found a door and inside were they found other people whose limbs worn torn off and a boy on a splint on top of a fire being roasted for food. The man, no matter how scared the boy was, opens the door and finds a safe house full of food, water, gasoline, and other useful things. This tells that whatever the boy says to his father he will not listen however important it is, but only to save their lives. Therefore we learn that he is a father who would do anything for their son, and that he is the stereotypical Dad. He is the protector, provider and preserver for his son. This is shown in many instances as the father put the boy in the bunk and smoothed his filthy hair on the pillow and covered him with blankets. During the course of the novel, you see the boy become an independent man. He has got more confidence and has much more awareness around him. He understands that what his father does is only for him, and he loves no-one more. His mother died some time before this New World came to life. The man has raised the boy all by himself. He tries to teach him everything there is to know. The boy has also missed out on many luxuries that the man finds in one instance. The father finds Coca Cola and he asks the boy to try it and the boy responds by saying What is it, Papa? He also teaches him his alphabet. You get to know this from reading the end of the book, where he asks him Can you write the alphabet?, and he the boy responds by saying I can write it. We also learn that the boy wants to help other people that have lost their way, need help, or food. For they meet a man who cannot see well. The boy then insists on spending the night with this man and giving him some food and some warmth for the night. This shows us that even though the boy is very scared he is also very caring and wants to help other people that come across their path. He doesnt mind giving up his own food or his own clothing he just wants to help people around him. The boy shows a lot of compassion and a sense of social responsibility; you can see that the boy has a warm character and a soft heart towards everyone. However the father is not like a mirror image of the son, he trusts no-one. He believes in one for ones self, and has experienced a lot of suffering. The father has also lost a lot of loved ones and is emotional scarred and he thinks that the only way to stop this is to cut out all other people in his life. At the end of the novel, the father dies because he loses too much blood from an arrow wound, when the man was trying to protect the boy when they were at a town, trying to get some food. However, some village folk started to shoot at them thinking that they are carnivores. The boy waits by his side for 3 days, waiting for someone to come and help him. At the end a man, his wife and children were walking pass and decide to take him with them. He sees that the boy has supplies that they need and offer to help. The boy doesnt leave without covering his dad with a blanket, and saying his last goodbyes. The novel is written in sparse but moving prose. Cormac McCarthy uses simplifed formatting for his novel. There are no speech marks throughout the story. To provide us the adrelinin rush and to create tension throughout the novel McCarthy uses short sentences. The style that he writes in highlights the bond between the father and the son. I think that the boy is a symbol for hope, courage, and commitment. I felt a sense of pride in the ability of men to look after children even in difficult times. The novel inspires me to understand what families go through when they fight for survival.

Thursday, September 19, 2019

Reynolds Price’s The Great Imagination Heist :: Great Imagination Heist

Reynolds Price’s â€Å"The Great Imagination Heist† discusses how television has corrupted the imaginations of today’s American youth. The idea behind the word â€Å"heist† suits the title and story well; however, I disagree with his idea that television and video games have stolen youthful imaginations. Has anyone ever thought about the people who produce video games and television shows? In all fairness, those who have made these forms of entertainment have far greater imaginations than those who disapprove of their purpose. Producers have indeed captured the minds of America’s youth and allowed children to exercise their imaginations in fantasy worlds. They do not intend to deprive children of their personal imaginations, but the intention is to expand their minds beyond what they see everyday, and beyond the common feelings they encounter in life by making them into something abnormal to the world even though what children believe is not and may never be real. Imagination does not always involve dealing with realistic feelings or reading books and having to understand ideas in an intellectual way. Imagination does not need to be taken seriously; intelligence, on the other hand, should be taken seriously. Giving a child a book will test his reading and literacy skills. Putting a child in front of a 20/20 broadcast will confuse him. Reading books are meant for learning, not to expand one’s imagination. Children are not supposed to believe that television and video games are bad for them when this addictive hobby only makes them happy. It is only an excessive amount of television entertainment that will truly damage a child’s intellect. Adults, however, understand both how to read and the difference between reality and fantasy worlds and the effects television has on their intelligence. The truth is that television and video games are a part of this generation and they will not disappear soon.

Wednesday, September 18, 2019

The Impact of Romanticism, Realism, Naturalism, and Local Color on The

     Ã‚  Ã‚  Ã‚  Ã‚   Four major literary movements can claim some aspect of The Awakening, for in this "small compass . . . [is illustrated] virtually all the major American intellectual and literary trends of the nineteenth century" (Skaggs, 80).  Ã‚  Ã‚   The Romantic movement marked a profound shift in sensibilities away from the Enlightenment. It was inspired by reaction to that period's concepts of clarity, order, and balance, and by the revolutions in America, France, Poland, and Greece. It expressed the assertion of the self, the power of the individual, a sense of the infinite, and transcendental nature of the universe. Major themes included the sublime, terror, and passion. The writing extolled the primal power of nature and the spiritual link between nature and man, and was often emotional, marked by a sense of liberty, filled with dreamy inner contemplations, exotic settings, memories of childhood, scenes of unrequited love, and exiled heroes.    In America, Romanticism coalesced into a distinctly "American" ideal: making success from failure, the immensity of the American landscape, the power of man to conquer the land, and "Yankee" individualism. The writing was also marked by a type of xenophobia. Protestant America was faced with an influx of Catholic refugees from the Napoleonic Wars, of Asian workers who constructed the railroads, and the lingering issue of Native Americans. An insular attitude developed, the "us and them" in Whitman. The major writers of the period were Irving, Cooper, Emerson, Poe, Thoreau, Hawthorne, Whitman, Dickinson, and Melville.    There are various romantic elements in The Awakening. Perhaps the most obvious and elemental are the exotic locale, use of color, and heavy emphasis on nature (cl... ...cause Robert to leave.    Works Cited and Consulted Chopin, Kate, The Awakening; A Solitary Soul. New York: Alfred A. Knopf, Inc., 1992 Delbanco, Andrew. "The Half-Life of Edna Pontellier." New Essays on The Awakening. Ed. Wendy Martin. Cambridge: Cambridge UP, 1988. 89-106. Koloski, Bernard, ed. Preface. Approaches to Teaching Chopin's The Awakening. By Koloski. New York: MLA, 1988. Martin, Wendy, ed. New Essays on the Awakening. Cambridge: Cambridge UP, 1988. May, John R. "Local Color in The Awakening." Culley, 189-95. Seyersted, Per. Kate Chopin: A Critical Biography. Baton Rouge: Louisiana State UP, 1969.   - - -. "Kate Chopin and the American Realists." Culley 180-6. Skaggs, Peggy. "Three Tragic Figures in Kate Chopin's The Awakening." Louisiana Studies: An Interdisciplinary Journal of the South 4 (1974): 345-64.  Ã‚   Â